New Delhi: NIIT Learning Systems (NIIT Managed Training Services) on Saturday announced it has acquired SweetRush, a US-based firm that provides AI-led custom learning experience design and strategic training interventions, for a total consideration of up to USD 26 million.
The acquisition was made through a wholly-owned subsidiary, NIIT (USA), Inc., according to a release.
The aggregate USD 26 million tag includes annual performance-based earnouts over the next five years, subject to certain customary adjustments in accordance with definitive agreements.
Headquartered in San Francisco, USA, SweetRush was founded in 2001 by Arturo Schwartzberg and Andrei Hedstrom. SweetRush operates with over 100 team members and an extended pool of industry experts across the United States and Costa Rica, supported by a broader pool of learning professionals.
The union brings together SweetRush’s custom, AI-enabled, human-centered learning experience design with NIIT’s global managed learning scale. SweetRush is recognized for award-winning strategic learning interventions and custom learning solutions, including certification-oriented content and a growing talent solutions capability, while NIIT brings a comprehensive, AI-enabled Managed Learning Services platform serving Global 1000 enterprises, enabling clients to optimize learning investments with measurable outcomes.
